Abandoned carts can be a massive pain point for different brands — especially after investing so much in acquisition, it can be really disappointing to see a customer walk away without completing their order.
While there are definitely changes you can make throughout the customer journey to increase conversion rates, it’s smart to have a dedicated strategy to make sure you’re not losing out on those potential purchases.
Below are our top 8 apps for making sure those abandoned carts don’t go unnoticed (in no particular order!).
Klaviyo is an email marketing platform that includes a range of features for recovering abandoned carts. With Klaviyo, eCommerce brands can send personalized cart abandonment emails with targeted incentives, such as discounts or free shipping, to encourage shoppers to complete their purchase.
Yotpo is an eCommerce marketing platform offering solutions for SMS marketing, reviews, loyalty programs, and more. Yotpo sees the user throughout the entire purchase process, making it easy for you to automate followups with customers via SMS to ensure they don't forget what they left behind.
Omnisend is an all-in-one eCommerce marketing platform that includes abandoned cart recovery features like customizable emails and SMS messages, retargeting ads, and dynamic discounts. They also have advanced segmentation and automation features to help brands target customers with personalized messages based on their behavior and preferences.
Adwisely uses Facebook and Instagram ads to help recover abandoned carts. With Adwisely, eCommerce brands can create personalized retargeting campaigns to remind customers of the items they left behind and encourage them to return to complete their purchase.
Recart is an SMS marketing app that features cart abandonment automated flows to trigger incentive-driven messages to customers. Brands can also provide customer support and answer any questions customers may have about their purchase.
Attentive can help reduce the number of abandoned carts by providing automated cart abandonment SMS messages, personalized product recommendations, user-friendly checkout process, and timely notifications. This can lead to an increase in conversions and revenue for the business.
We know we're biased here, but we couldn't NOT include it. Windsor is our AI-driven video personalization platform. Using personalized videos in abandoned cart flows can help boost recovery rates by reconnecting with customers and standing out. Our customers have seen lifts in revenue, major increases in recovery rate, and increases in the AOV of those abandoned carts.
Jebbit is a no-code platform that lets you build engaging quizzes, lookbooks, lead forms, surveys, and more — allowing you to connect with your audience across all channels. As soon as you get their preferences, you can immediately direct them to a product page or showcase best fit products, decreasing the path to purchase and making it easier for you to make tailored recommendations when confronting an abandoned cart.
There are a ton of other ways to handle abandoned carts but we hope this helps! Please feel free to get in touch with our team if you have any questions about how Windsor or any of these apps can help you boost your abandoned cart recovery rate.